Pirate’s Booty: Finding Dory

PAi was tasked with building out a home page takeover of the Pirate Brands web site to promote Disney’s soon-to-be blockbuster “Finding Dory”, which Pirate’s Booty is sponsoring. Visitors are encouraged to view the official trailer on site, download sea-themed children’s activities, grab a Pirate’s Booty coupon and explore Pirate Brands’ social media properties promoting the campaign in concert.